Hi, we're TheCheerBuzz!
We’re an independent cheer media company helping fans, athletes, and coaches make sense of allstar cheerleading.
Cheer can feel like an exclusive club full of noise, opinions, and scattered information. We’re here to change that.
We filter the noise, break down what’s happening and why it matters, and make the sport easier to follow for everyone.
Our content is free, accessible, and trusted by tens of thousands every week — globally and without bias.
What we do
Your clear, weekly briefing on what happened in allstar cheer — and why it matters. We curate the week’s most important updates and explain them in simple, unbiased context you won’t get anywhere else.
📲 Social & Short-Form
Highlights, culture, commentary, and curated moments shared across platforms – reaching over 100k cheer fans.
📝 Website & Guides
Explainers and guides that make cheerleading more understandable, less overwhelming, and easier to follow.
🎥 YouTube
Long-form videos exploring trends, highlights, and moments shaping the sport, reaching 5+ million views.
📚 Tools & Education (CheerleadingTools.com)
Accessible digital resources that help athletes, coaches, and parents stay organized, build skills, and manage cheer more easily.
Our brands
TheCheerBuzz
Global Allstar cheerleading coverage, highlights, and guides – making the sport easier to understand and follow
Founded in 2020
LowerLevelsCheer
The top Instagram account for level 1-4 skills & team highlights
Founded in 2016
CheerleadingTools
Digital products helping athletes, coaches, and parents build skills & manage their season - from anywhere
Founded in 2024
Why People Trust Us
Clear explanations — no confusion, no jargon
Independent and unbiased — not owned or influenced by any gym or company
Global, accessible coverage — built for the whole cheer world
Every post, guide, and newsletter made with care by real cheer fans
Stay updated
Sign up for our free weekly newsletter and get the latest cheerleading news — explained simply: